Final-year student — Marketing & Digital Media
Valeria Mora
Marketing · Brand · Content · Experiences
About

“I like seeing how an idea changes once it meets the real world.”
My work moves between branding, content, activations, audiovisual communication and consumer behavior.
- Branding
- Campaigns
- Content
- Audiovisual communication
- Consumer insights
- Activations
- International marketing
Final-year Marketing and Digital Media student, interested in the space where strategy, culture and craft meet — from the insight to the moment someone actually experiences a brand.
Experience

- 01Marketing & PR Assistant
Atmósfera Group
Supported brand communications, press relations and on-site activations, helping turn campaign ideas into coordinated launches and events.
- PR
- Brand
- Activations
- 02Audiovisual Communication
BUAP Institutional Communications
Produced audiovisual pieces for institutional channels — from concept and scripting to shooting and edit — translating university news into clear stories.
- Audiovisual
- Storytelling
- Content
- 03Community Manager
ERR Runners
Built the voice of a running community online and offline, pairing content planning with real-world meetups to grow engagement and belonging.
- Community
- Content
- Events
- 04Head of Department / Camp Counselor
Camp Matoaka
Led a department and its team at an international summer camp — programming, people management and communicating across cultures every day.
- Leadership
- International
- Experiences
Trabajos
Certifications & Learning
- PR AcademySep 2025
Introduction to Public Relations
Online course
- Google · CourseraFeb 2025
Foundations of Project Management
Course certificate
- Santander Open AcademySep 2024
Storytelling en el Marketing Digital
Content by The University of Chicago · 8 hours
- Emtech Institute × BUAPFeb 2024
Women IN
Issued in Silicon Valley, California
Contact
Open to internships, junior roles and collaborations in brand, campaigns and content.
